How much is a PSA 10 Ninetales 23/202 worth?

A PSA 10 Ninetales 23/202 Sword & Shield is worth about $29.91; PSA 9 about $25.99, PSA 7 about $10.50. That is about 65× the ungraded value.

How often does Ninetales 23/202 sell?

Ninetales 23/202 Sword & Shield recorded 48 sales across every grade in the last 90 days (17 in the last 30), most recently on Nov 6, 2026. The highest recent sale was $14.40 for a CGC 10 copy on Sep 28, 2026.

What is the most valuable card in Sword & Shield?

The most valuable card in Sword & Shield is Snorlax VMAX 206/202, at about $70.46 ungraded. Ninetales 23/202 ranks 63rd of 216.

What set is Ninetales 23/202 from?

Ninetales 23/202 is from the English Pokémon TCG set Sword & Shield, released Feb 7, 2020, in the Sword & Shield era. Its rarity is Rare.

What is Ninetales 23/202 worth raw, in PSA 9 and in PSA 10?

As of Nov 12, 2026, Ninetales 23/202 is about $0.46 ungraded near mint (47 sales in 90 days); PSA 9 about $25.99; PSA 10 about $29.91.

Which printing of Ninetales 23/202 is this, and why do two copies differ in price?

Ninetales 23/202 comes in 2 printings: Non-Holo $0.46 ungraded, Reverse Holo $2.46 ungraded. Reverse holo or non-holo: the reverse holo’s border and text box shine; the non-holo has no shine anywhere.

Rare2020Sword & Shield era

NinetalesSword & Shield 23/202 price & value

Name: Ninetales 23/202 Sword & Shield
Brand: Pokémon
SKU: swsh1-23

Japanese prints: 36 Japanese Ninetales cards are listed, $0.18 to $253 ungraded.

Ninetales 23/202, Sword & Shield Pokémon card — Press the card to zoom in

UltraBall Market ValueUngraded

$0.46

down −1.7%4 weeks · Steady

Medium confidence

How closely the price sources agree, and how often the card trades.

47 ungraded in the last 90 days, all conditions
40 sales on record listed as near mint
Last sale Nov 5, 2026

How we calculate the UltraBall Market Value →

High liquidity89/100

High liquidity

Trades often, at prices that agree. It counts sales, not how long a listing takes to sell.

About 16 ungraded copies sell a month across all conditions, the pace of the last 90 days.

How we measure liquidity →

Near mint · UltraBall Market Value · 47 ungraded sales in the last 90 days, all conditions · as of Nov 12, 2026

Graded: PSA 9 $25.99PSA 10 $29.91

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Prices updated Nov 12, 2026 · How we calculate the UltraBall Market Value

People ask about this card

What is Ninetales 23/202 worth raw, in PSA 9 and in PSA 10?: As of Nov 12, 2026, Ninetales 23/202 is about $0.46 ungraded near mint (47 sales in 90 days); PSA 9 about $25.99; PSA 10 about $29.91. Every grade’s price.
Which printing of Ninetales 23/202 is this, and why do two copies differ in price?: Ninetales 23/202 comes in 2 printings: Non-Holo $0.46 ungraded, Reverse Holo $2.46 ungraded. Reverse holo or non-holo: the reverse holo’s border and text box shine; the non-holo has no shine anywhere. Printings compared.

Price history

Ninetales 23/202 price over time

Nov 11Feb 11May 13Aug 13Nov 12

Recorded prices, joined day to day

Ungraded, 1 year: $0.45 on Nov 11, 2025, $0.46 on Nov 12, 2026. Lowest $0.36, highest $0.71.

Now: $0.46
4 weeks: −1.7%
90 days: +4.3%
1 year: +9.4%
Highest, 1Y: $0.71
Lowest, 1Y: $0.36

Recorded history starts January 2021. Earlier history is monthly averages; from July 22, 2026 the line is a smoothed 7-day average of daily prices, so single-day swings don’t show. Between recorded prices, the line and its daily values are estimated from the prices either side.

Ninetales 23/202 price by month

Ungraded, at the end of each month, newest first: the line above read off at each month’s last day. The latest month ends on today’s UltraBall Market Value.

Month	Ungraded	Change on month
November 2026to Nov 12, 2026	$0.46	up +9.5%
October 2026	$0.42	down −13%
September 2026	$0.48	up +9.1%
August 2026	$0.44	down −8.3%
July 2026	$0.48	–
May 2026	$0.66	down −6.6%
April 2026	$0.71	up +34%
March 2026	$0.53	up +9.7%
February 2026	$0.48	down −16%
January 2026	$0.57	up +59%
December 2025	$0.36	down −19%
November 2025	$0.45	down −58%

Matched to this exact card

Recent verified sales

Latest 9

RawNINETALES 023/202 RARE SWORD & SHIELD POKEMON MPLikely best offer · asking price shownNov 6, 2026 · eBay · Sold as moderate play · View listing · Asking price, up to $1.47asking
RawNinetales 023/202 Rare Sword & Shield Pokemon Near MintNov 5, 2026 · eBay · Sold as near mint · Buy It Now · View listing · $1.00
RawPokemon - Ninetales 023/202 - Sword & Shield Base Set - Non Holo Rare - NMLikely best offer · asking price shownNov 5, 2026 · eBay · Sold as near mint · View listing · Asking price, up to $4.02asking
RawNinetales 023/202 Rare Sword & Shield Pokemon Near MintLikely best offer · asking price shownOct 30, 2026 · eBay · Sold as near mint · View listing · Asking price, up to $1.86asking
RawNinetales SWSH01: Sword & Shield Base Set 023/202 NM Pokémon CardLikely best offer · asking price shownOct 30, 2026 · eBay · Sold as near mint · Buy It Now · View listing · Asking price, up to $2.29asking
RawNinetales Sword & Shield Base Set 023/202 NMOct 29, 2026 · eBay · Sold as near mint · View listing · $1.29
RawNinetales 023/202 Swsh01: Sword & Shield RegularUnusual priceOct 29, 2026 · eBay · Sold as near mint · Auction · View listing · $1.50
RawNinetales 023/202 Rare Sword & Shield Pokemon NMOct 27, 2026 · eBay · Sold as near mint · Buy It Now · View listing · $0.71
CGC 102020 Pokemon Sword & Shield Ninetales #23 CGC 10 GEM MINTSep 28, 2026 · Fanatics Collect · View listing · $14.40

Every sale here was matched to this exact card: the right number, set, printing and language, one card per listing, raw kept apart from graded. Where a venue sells by card and gives no listing title to check, the row says the venue named the card. Listings we can’t be sure of are left out. A price marked ≤ is an asking price, not a confirmed sale. On an accepted best offer we show what the buyer paid, not the asking price; where that isn’t on record the asking price is shown as a ceiling and never counts towards the price. A sale marked unusual is far from that grade’s market price: it stays on the record, and is left out of this page’s latest-sale and comparison figures. Sales record updated Nov 11, 2026.

Graded values

Ninetales 23/202 price by grade

Ninetales 23/202: market price, 4-week change, sales pace and last sale by grade
Grade	Market value	4 wk	Sales/moSales a month	Last sale
UngradedMedium. How closely the price sources agree, and how often the card trades.	$0.46Last $1.00 · Nov 5, 2026	down −1.7%	16High liquidity. High	$1.00Nov 5, 2026Medium. How closely the price sources agree, and how often the card trades.
PSA 1065× rawLimited. How closely the price sources agree, and how often the card trades.	$29.91	0.0%	No recent sales	–Limited. How closely the price sources agree, and how often the card trades.
PSA 956.5× rawLimited. How closely the price sources agree, and how often the card trades.	$25.99	0.0%	No recent sales	–Limited. How closely the price sources agree, and how often the card trades.
PSA 722.8× rawLimited. How closely the price sources agree, and how often the card trades.	$10.50	0.0%	No recent sales	–Limited. How closely the price sources agree, and how often the card trades.
CGC 1031.3× rawLow. Few recent sales in this condition. Treat the figure as a rough guide.	$14.40Last $14.40 · Sep 28, 2026	–	0.3Low liquidity. Low	$14.40Sep 28, 2026Low. Few recent sales in this condition. Treat the figure as a rough guide.

Each graded row counts only that grade's sales; the ungraded row counts every condition. Sales a month is the 90-day pace. Last sale is the latest verified sale, never an asking price. How we calculate the UltraBall Market Value

Grade it with PSA?

Grade yours from photos →Change the costs, or add your own odds →

If it gets a PSA 10: −$59.54
If it gets a PSA 9: −$62.94
PSA fee for a PSA 10: $59.99 Standard
Slab sale price to break even: $98.55at Standard, $59.99
Grading pays, at today’s prices: No priced grade
Historical PSA 10 rate: –

Against selling raw at $0.46, after the PSA fee for what the slab is worth (a 10 goes in at Standard, $59.99; a 9 at the same level), $25.00 shipping and insurance, and eBay US selling fees, as the selling calculator works them out, with its usual $5 postage and $1 packing on each sale: the same sum as the selling calculator. Each grade is charged the fee level its own slab price needs, so the break-even price carries the fee for a slab at that price, not the PSA 10 fee. These are outcomes if the card gets each grade, not the chance that it will. PSA has graded 13 copies; 7 got a 10.

Population report13 PSA graded · Grade breakdown and gem rate

Population

PSA graded: 13
PSA 10: 7
PSA 9: 1
Historical PSA 10 rate: –; PSA 10s of all graded

Grader	Graded	10s	9s	10s share
PSA	13	7	1	–
CGC	12	6	3	–
BGS	1	0	1	–
SGC	1	0	0	–

PSA graded: 13
10s: 7
10s share: –
Historical PSA 10 rate: –

Every PSA grade (5)

PSA population by grade
Grade	Copies	Share
10	7	54%
9	1	7.7%
8	3	23%
7	1	7.7%
4	1	7.7%

PSA’s count of Oct 15, 2026. The rate is PSA 10s over every copy PSA has graded.

CGC graded: 12
10s: 6
10s share: –
Historical CGC gem rate: –; Gem: 10s, Pristine and Perfect 10s

Every CGC grade (5)

CGC population by grade
Grade	Copies	Share
10	6	50%
9	3	25%
8.5	1	8.3%
7.5	1	8.3%
Authentic	1	8.3%

CGC’s count of Nov 10, 2026. 10s share counts every 10 label; CGC’s own gem is 10s, Pristine and Perfect 10s.

Beckett graded: 1
10s: 0
10s share: –
Historical Beckett gem rate: –; Gem: 9.5s, Pristine and Black Label 10s

Every Beckett grade (1)

Beckett population by grade
Grade	Copies	Share
9	1	100%

Beckett’s count of Nov 10, 2026. 10s share counts every 10 label; Beckett’s own gem is 9.5s, Pristine and Black Label 10s.

SGC graded: 1
10s: 0
10s share: –
Historical SGC gem rate: –; Gem: 10s and Pristine 10s

Every SGC grade (1)

SGC population by grade
Grade	Copies	Share
7	1	100%

SGC’s count of Nov 10, 2026. 10s share counts every 10 label; SGC’s own gem is 10s and Pristine 10s.

PSA’s count of Oct 15, 2026. CGC, BGS and SGC as of Nov 10, 2026; their 10s include Pristine, Perfect and Black Label 10s. PSA counts the cards it has graded, not every copy that exists. Compare with the low pop cards and the hardest PSA 10s.

PSA 10 price against PSA’s population

The same 12 weeks, Jul 24, 2026 to Oct 19, 2026: the price on the day of each weekly PSA report, and the report’s counts. Side by side, not cause and effect.

Left: PSA 10 price, US$. Right: PSA graded copies.

About

About this card

Ninetales is card 23 of 202 in the Sword & Shield price guide, a set released in February 2020 during the Sword & Shield era. Its rarity is Rare. The artwork is by Megumi Higuchi. In the checklist it sits after Vulpix 22/202 and before Torkoal V 24/202.

It is the 63rd most valuable of the 216 priced cards in Sword & Shield, behind Snorlax VMAX 206/202 (see the most valuable Sword & Shield cards).

It is one of 56 English Ninetales cards, and ranks 47th among them by ungraded value; the most valuable is Ninetales ex from Hidden Legends. Compare them all in the most valuable Ninetales cards.

What the data says

The ungraded value has held within 10% over four weeks (−1.7% on 7-day averages), on 47 ungraded sales in 90 days.

From prices of Nov 12, 2026 and sales to Nov 5, 2026. Observations, not advice or a forecast. How we read the market

Market snapshot

How each figure is worked out

4 weeks: −1.7%ungraded, between 7-day averages
90 days: +4.3%ungraded, between 7-day averages
1 year: +9.4%ungraded; before Jul 22, 2026 from monthly averages
Direction: Steadywithin 10% of four weeks ago, on 7-day averages
High since daily tracking: 6% under$0.52 on Oct 12, 2026, 7-day average; daily prices since Jul 22, 2026
Liquidity: High15.7 ungraded sales a month over 90 days
Price confidence: Medium confidenceSome recent sales, or sales that vary more than usual.
Ungraded sold: 17in 30 days; 47 in 90
Sales pace: 4.7×the typical Sword & Shield card with sales: 47 ungraded in 90 days against 10
PSA 10 population: 7of 13 PSA graded, count of Oct 15, 2026

Printings compared

Non-Holo · this pageNothing on the front shines.$0.46 ungraded
Reverse HoloThe border and text box shine; the picture is flat.$2.46 ungradedPictured: the main print’s scan.

Reverse holo or non-holo: the reverse holo’s border and text box shine; the non-holo has no shine anywhere.

Card details

Set: Sword & Shield
Number: 23/202
Set code: SSH
Rarity: Rare
Released: Feb 7, 2020
Era: Sword & Shield
Pokémon: Ninetales
Pokédex no.: #0038
Illustrator: Megumi Higuchi
Printings: Non-holo, Reverse holo

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Cite this price

Ninetales 23/202 (Sword & Shield) is worth $0.46 ungraded as of Nov 12, 2026, according to UltraBall's Market Value (https://ultraball.com/cards/sword-and-shield/ninetales-23).

Citation

Ninetales 23/202 (Sword & Shield) is worth $0.46 ungraded as of Nov 12, 2026, according to UltraBall's Market Value (https://ultraball.com/cards/sword-and-shield/ninetales-23).

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Full checklist

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FAQ

Questions collectors ask

As of Nov 12, 2026, Ninetales 23/202 Sword & Shield is worth about $0.46 ungraded. A PSA 10 copy is worth about $29.91. How we price cards.