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Promo2019Sword & Shield era

LugiaSWSH Black Star Promos SWSH069 price & value

Japanese prints: 19 Japanese Lugia cards are listed, $0.70 to $950 ungraded.

Lugia SWSH069, SWSH Black Star Promos Pokémon card
Press the card to zoom in
UltraBall Market ValueUngraded

$42.28

down −1.5%4 weeks · Steady

High confidence

High confidence

Many recent comparable sales that agree closely.

  • 20 ungraded in the last 90 days, all conditions
  • 27 sales on record listed as near mint
  • Typical sales within ±1% of the figure
  • Last sale Nov 5, 2026
How we calculate the UltraBall Market Value →
High liquidity76/100

High liquidity

Trades often, at prices that agree. It counts sales, not how long a listing takes to sell.

About 7 ungraded copies sell a month across all conditions, the pace of the last 90 days.

How we measure liquidity →

Near mint · UltraBall Market Value · 20 ungraded sales in the last 90 days, all conditions · as of Nov 12, 2026

Graded: PSA 9 $50.00PSA 10 $186

BuyoneBay (eBay US, opens in a new tab)eBay UK#adEstimate take-homeRecent sales

eBay links on this page are affiliate links: we earn a commission if you buy.

Prices updated Nov 12, 2026 · How we calculate the UltraBall Market Value

People ask about this card

What is Lugia SWSH069 worth raw, in PSA 9 and in PSA 10?
As of Nov 12, 2026, Lugia SWSH069 is about $42.28 ungraded near mint (20 sales in 90 days); PSA 9 about $50.00 (18 sales); PSA 10 about $186 (10 sales). Every grade’s price.
Why do two copies of Lugia SWSH069 differ in price?
As of Nov 12, 2026, there is one printing of Lugia SWSH069, so the gap is condition: near mint is $42.28. Too few played copies have sold to price each condition on its own. Recent sales.
Price history

Lugia SWSH069 price over time

Nov 11Feb 11May 13Aug 13Nov 12
  • Recorded prices, joined day to day

Ungraded, 1 year: $23.40 on Nov 11, 2025, $42.28 on Nov 12, 2026. Lowest $23.40, highest $43.40.

Now
$42.28
4 weeks
−1.5%
90 days
−0.1%
1 year
+81%
Highest, 1Y
$43.40
Lowest, 1Y
$23.40

Recorded history starts June 2021. Earlier history is monthly averages; from August 29, 2026 the line is a smoothed 7-day average of daily prices, so single-day swings don’t show. Between recorded prices, the line and its daily values are estimated from the prices either side.

Lugia SWSH069 price by month

Ungraded, at the end of each month, newest first: the line above read off at each month’s last day. The latest month ends on today’s UltraBall Market Value.

MonthUngradedChange on month
November 2026to Nov 12, 2026$42.28down −1.0%
October 2026$42.72down −1.1%
September 2026$43.18up +2.0%
August 2026$42.33–
July 2026$40.92up +27%
June 2026$32.19up +3.2%
May 2026$31.20up +6.7%
April 2026$29.25up +9.4%
March 2026$26.74down −7.5%
February 2026$28.91up +3.1%
January 2026$28.04up +9.8%
December 2025$25.54up +9.2%
Matched to this exact card

Recent verified sales

Latest 32
  • RawThe Pokémon Company Pokémon TCG Lugia SWSH069 Vivid Voltage Promo Holo stampedNov 10, 2026 · eBay · Condition not stated · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $49.80asking
  • PSA 9Pokemon Lugia SWSH069 Prerelease Stamped Vivid Voltage PSA 9Nov 10, 2026 · eBay · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $92.62asking
  • RawLugia (Vivid Voltage Prerelease) SWSH069 Holo Sword & Shield Promo Pokemon NMNov 9, 2026 · eBay · Sold as near mint · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $44.03asking
  • PSA 10Psa 10 Lugia - (Prerelease) SWSH069 SWSH: Sword & Shield Promo Cards HoloNov 9, 2026 · eBay · Buy It Now · View listing · $330
  • CGC 102020 Pokemon Sword & Shield Promo Vivid Voltage Prerelease Lugia #SWSH069 CGC 10Unusual priceNov 9, 2026 · Fanatics Collect · View listing · $46.80
  • RawLugia SWSH069 Vivid Voltage Prerelease Stamped Holo Black Star Promo M/NMNov 8, 2026 · eBay · Sold as near mint · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $60.04asking
  • PSA 102020 Pokemon SWSH Black Star Promos Lugia Prerelease Promo PSA 10 GEM MINTNov 8, 2026 · eBay · View listing · $233
  • RawLugia SWSH069 Vivid Voltage Prerelease Stamped Holo Black Star Promo M/NMNov 7, 2026 · eBay · Sold as near mint · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $45.99asking
  • RawPokemon card Lugia (prerelease) SWSH069 SWSH: Sword & Shield promo holo -127Nov 5, 2026 · eBay · Sold as near mint · Auction · View listing · $40.00
  • RawLugia - (Prerelease) Swsh069 Sword & Shield (VV) Promo Card Holo - LP/NMNov 5, 2026 · eBay · Sold as light play · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $46.77asking
  • CGC 9.5Lugia Vivid Voltage Prerelease Black Star Promos SWSH069 NM CGC 9.5Nov 4, 2026 · eBay · Buy It Now · View listing · $60.37
  • RawPokémon TCG Lugia SWSH069 Sword & Shield Promo Holo Basic 130 HP EN 2020Nov 3, 2026 · eBay · Sold as near mint · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $26.72asking
  • PSA 10Pokemon Lugia SWSH069 Vivid Voltage Black Star Promo Pre-Release Stamped PSA 10Nov 3, 2026 · eBay · Buy It Now · View listing · $248
  • PSA 9Pokémon Lugia Holo SWSH069 Swoen and Shield Promo Card PSA 9 MINTNov 3, 2026 · eBay · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $74.39asking
  • RawLugia SWSH069 Sword & Shield Promo EnglishNov 2, 2026 · eBay · Sold as near mint · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $48.00asking
  • PSA 10Pokémon TCG Lugia 2020 SWSH069 Sword & Shield Promo Prerelease Holo PSA 10 ENGNov 1, 2026 · eBay · Auction · View listing · $201
  • PSA 10The Pokémon Company Lugia 2020 SWSH Promo Holo Prerelease SWSH069 PSA 10Nov 1, 2026 · eBay · Buy It Now · View listing · $241
  • PSA 10PSA 10 Lugia Holo Prerelease SWSH069 Vivid Voltage Black Star Promo PokemonNov 1, 2026 · eBay · Auction · View listing · $210
  • PSA 10Pokémon TCG Lugia 2020 SWSH069 Sword & Shield Promo Prerelease Holo PSA 10 ENGOct 31, 2026 · eBay · Auction · View listing · $218
  • PSA 10PSA 10 Lugia #069 Holo Prerelease SWSH069 Pokemon 2020 Sword & Shield No BGSOct 23, 2026 · eBay · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $280asking
  • CGC 9Pokémon Black Star Promos SWSH069 Lugia Vivid Voltage Promo CGC 9 MintOct 22, 2026 · eBay · Buy It Now · View listing · $42.84
  • PSA 9Lugia - (Prerelease) SWSH069 SWSH: Vivid Voltage Stamp Holo PSA 9 MINT 59952577Oct 18, 2026 · eBay · Auction · View listing · $80.00
  • CGC 9Pokemon Lugia SWSH069 Vivid Voltage Prerelease Promo CGC 9Oct 13, 2026 · eBay · Offers taken (asking price; paid may be lower) · View listing · Asking price, up to $32.21asking
Every sale here was matched to this exact card: the right number, set, printing and language, one card per listing, raw kept apart from graded. Where a venue sells by card and gives no listing title to check, the row says the venue named the card. Listings we can’t be sure of are left out. A price marked ≤ is an asking price, not a confirmed sale. On an accepted best offer we show what the buyer paid, not the asking price; where that isn’t on record the asking price is shown as a ceiling and never counts towards the price. A sale marked unusual is far from that grade’s market price: it stays on the record, and is left out of this page’s latest-sale and comparison figures. Sales record updated Nov 11, 2026.

Graded values

Lugia SWSH069 price by grade

Lugia SWSH069: market price, 4-week change, sales pace and last sale by grade
GradeMarket value4 wkSales/mo
UngradedHigh. Many recent comparable sales that agree closely.$42.28Last $40.00 · Nov 5, 2026down −1.5%7High liquidity. High
PSA 104.4× rawHigh. Many recent comparable sales that agree closely.$186Last $330 · Nov 9, 2026down −7.0%9High liquidity. High
PSA 9Medium. Some recent sales, or sales that vary more than usual.$50.00Last $80.00 · Oct 18, 2026up +9.0%6Medium liquidity. Medium
PSA 8Limited. How closely the price sources agree, and how often the card trades.$26.16Last $36.00 · Oct 8, 20260.0%0.3Low liquidity. Low
PSA 7Low. Few recent sales in this condition. Treat the figure as a rough guide.$17.480.0%No recent sales
CGC 1019.2× rawMedium. Some recent sales, or sales that vary more than usual.$810–0.7Medium liquidity. Medium

Each graded row counts only that grade's sales; the ungraded row counts every condition. Sales a month is the 90-day pace. Last sale is the latest verified sale, never an asking price. How we calculate the UltraBall Market Value

Showing each company’s top grade. Choose a company above for every grade it has a price for.

If it gets a PSA 10
+$39.69
If it gets a PSA 9
−$78.29
PSA fee for a PSA 10
$59.99 Standard
Slab sale price to break even
$140at Standard, $59.99
Grading pays, at today’s prices
PSA 10 only
Historical PSA 10 rate
65%

Against selling raw at $42.28, after the PSA fee for what the slab is worth (a 10 goes in at Standard, $59.99; a 9 at the same level), $25.00 shipping and insurance, and eBay US selling fees, as the selling calculator works them out, with its usual $5 postage and $1 packing on each sale: the same sum as the selling calculator. Each grade is charged the fee level its own slab price needs, so the break-even price carries the fee for a slab at that price, not the PSA 10 fee. These are outcomes if the card gets each grade, not the chance that it will. PSA has graded 5,522 copies; 3,599 got a 10.

PSA population

PSA graded
5,522
PSA 10
3,599
PSA 9
1,690
Historical PSA 10 rate
65%
PSA 10s of all graded

A higher historical PSA 10 rate than 94% of the SWSH Black Star Promos cards PSA has graded enough of.

Every PSA grade (9)
PSA population by grade
GradeCopiesShare
103,59965%
91,69031%
81673.0%
7250.45%
6200.36%
5120.22%
440.07%
210.02%
120.04%

PSA’s count of Sep 28, 2026. The rate is PSA 10s over every copy PSA has graded.

PSA’s count of Sep 28, 2026. PSA counts the cards it has graded, not every copy that exists. Compare with the low pop cards and the hardest PSA 10s.

About

About this card

Lugia is card SWSH069 in the SWSH Black Star Promos price guide, a set released in November 2019 during the Sword & Shield era. Its rarity is Promo. The artwork is by kodama. In the checklist it sits after Snorlax SWSH068 and before Grookey SWSH070.

It is the 21st most valuable of the 304 priced cards in SWSH Black Star Promos, behind Special Delivery Bidoof SWSH177 (see the most valuable SWSH Black Star Promos cards).

It is one of 40 English Lugia cards, and ranks 24th among them by ungraded value; the most valuable is Lugia from Aquapolis. Compare them all in the most valuable Lugia cards.

What the data says

The ungraded value has held within 10% over four weeks (−1.5% on 7-day averages), on 20 ungraded sales in 90 days.

PSA has graded 5,522 copies, 3,599 of them PSA 10 (65%). That describes the copies sent in, not the chance a given card grades 10.

From prices of Nov 12, 2026 and sales to Nov 5, 2026. Observations, not advice or a forecast. How we read the market

4 weeks
−1.5%ungraded, between 7-day averages
90 days
−0.1%ungraded; before Aug 29, 2026 from monthly averages
1 year
+81%ungraded; before Aug 29, 2026 from monthly averages
Direction
Steadywithin 10% of four weeks ago, on 7-day averages
High since daily tracking
3% under$43.48 on Oct 2, 2026, 7-day average; daily prices since Aug 29, 2026
Liquidity
High6.7 ungraded sales a month over 90 days
Price confidence
High confidenceMany recent comparable sales that agree closely.
Ungraded sold
7in 30 days; 20 in 90
PSA 10 premium
4.4×the ungraded price; the typical SWSH Black Star Promos card with a PSA 10 price: 15.3×
PSA 10 population
3,599of 5,522 PSA graded, count of Sep 28, 2026

No money needed: buy it with virtual UltraCash in the fantasy game, or call today’s card.

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Cite this price

Lugia SWSH069 (SWSH Black Star Promos) is worth $42.28 ungraded as of Nov 12, 2026, according to UltraBall's Market Value (https://ultraball.com/cards/swsh-black-star-promos/lugia-swsh069).

Citation
Lugia SWSH069 (SWSH Black Star Promos) is worth $42.28 ungraded as of Nov 12, 2026, according to UltraBall's Market Value (https://ultraball.com/cards/swsh-black-star-promos/lugia-swsh069).
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https://ultraball.com/cards/swsh-black-star-promos/lugia-swsh069
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<a href="https://ultraball.com/cards/swsh-black-star-promos/lugia-swsh069">Lugia SWSH069 (SWSH Black Star Promos) price: $42.28 on UltraBall</a>
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FAQ

Questions collectors ask

As of Nov 12, 2026, Lugia SWSH069 SWSH Black Star Promos is worth about $42.28 ungraded. A PSA 10 copy is worth about $186. How we price cards.